Dodge has introduced a new face to its lineup in Mexico with the all-new Dodge Attitude 2025. The new Attitude continues Dodge Mexico’s strategy to reposition vehicles made in China. This latest model is based on the GAC-Trumpchi Empow, similar to how the Dodge Journey was developed from the GAC-Trumpchi GS5. The Attitude 2025 is designed to offer modern features and a striking design at an affordable price in the compact sedan segment.

A closer look at the Dodge Attitude trim levels –

Last month we reviewed the new Attitude after its launch at the Dodge dealer network in Mexico. As the official launch approaches, more details have emerged about the different trim levels, their specific features and the pricing structure.

The 2025 Attitude will be available in three trim levels: SXT, Sport and GT. Each trim is tailored to meet the different needs and preferences of customers, from those looking for basic functionality to those wanting a premium experience.

Attitude SXT (price 399,900 MXN or about 23,480 USD) –

The entry-level SXT trim is equipped with a turbocharged 1.5-liter inline-four engine that delivers 168 hp and 250 Nm of torque. Combined with a 7-speed dual-clutch automatic transmission, the SXT promises a responsive driving experience.

The main features of the SXT include:

• 10.25-inch infotainment system
• Digital 7-inch LCD instrument cluster
• Automatic headlights and LED daytime running lights (DRLs)
• (6) Airbags
• Cruise control
• Electronic parking brake (EPB) with auto-hold
• Rear view camera and sensors
• Remote start with Keyless Enter N’ Go
• Electric windows
• Automatic windshield wipers with sensor
• 17-inch aluminum rims

This equipment offers a well-rounded package with important functions for a comfortable and safe driving experience.

Attitude Sport (price 454,900 MXN or approximately 26,710 USD) –

The Sport trim offers several improvements over the SXT for those looking for more luxury and comfort.

Additional features of the sports equipment include:

• Improved sound system
• 10.25-inch LCD instrument cluster
• (9) Autonomous safety functions
• Front parking sensors
• Electric and heated mirrors
• Dual-zone automatic climate control
• Leather-wrapped sports steering wheel with flat bottom
• Shift paddles
• 5-way electrically adjustable driver’s seat
• Leather seats with heating and ventilation options for driver and front passenger
• 18-inch aluminum rims

The Sport trim is designed for drivers who value additional comfort, technology and safety features.

Attitude GT (price 488,900 MXN or about 28,700 USD) –

The top-of-the-range GT trim enhances the driving experience with sportier and more advanced features.

GT equipment upgrades include:

• Blind Spot Monitoring (BSM)
• Sport interior available in black or black/red
• 4-way lumbar support for the driver
• 4-way electrically adjustable passenger seat
• Electrochromic rearview mirror
• Wireless phone charger
• 18-inch aluminum wheels with satin black finish
• Sports rear spoiler

The GT trim offers sportiness and premium features, making it the ideal choice for those looking for a top-class compact sedan.

The 2025 Dodge Attitude is offered in four exterior colors: Bright White (PX7), Brilliant Black (PXH), Granite (PAB) and Star Silver (PZ6).

A new direction for Dodge in Mexico –

The 2025 Dodge Attitude represents a significant change from its predecessor, which was based on the Mitsubishi Mirage. The new model features sleek headlights, a large grille with a black horizontal bar, and distinctive Dodge badges. These elements give the Attitude a modern and aggressive look and are designed to appeal to a wide range of enthusiasts in Mexico.

Under the hood, the 1.5-liter turbo engine, sourced directly from GAC’s Trumpchi Empow, ensures that the Attitude delivers both power and efficiency. The 7-speed dual-clutch transmission further enhances the driving experience, providing smooth gear shifting and quick acceleration.

A strategic step –

Dodge’s strategy of adding Chinese vehicles to its Mexican lineup reflects the market’s current demand for affordable, yet feature-rich compact cars. With the new Attitude, Dodge continues to offer a viable option for customers looking for a modern compact sedan at a competitive price. The Attitude’s combination of style, technology and performance makes it a strong contender in the Mexican market. It will arrive in Mexican dealerships in September.