Madhouse founder Olivia Kingston

Madhouse Dance aims to disrupt the fitness industry with exciting dance fitness classes that build strength and confidence.

SAN DIEGO, CALIFORNIA, UNITED STATES, August 22, 2024 /EINPresswire.com/ – Madhouse Dance has opened a second location in Encinitas, led by founder Olivia Kingston. Madhouse has become a popular new fitness movement throughout San Diego County with its unique take on dance fitness. More and more people are looking for new, exciting ways to move that put community at the center. With the obvious popularity of dance shows and TikTok dances, more people than ever are looking for dance classes. Madhouse is meeting this demand by offering fun, empowering and “spicy” dance classes for women, regardless of their dance background.

“I wanted to offer people a safe and exciting way to relax and dance without going to a bar or club,” says founder Olivia Kingston. “Madhouse offers all the fun of the club, without the alcohol and unwanted attention.” Even when you’re not in the club, the studio mimics an electrifying nightclub atmosphere by turning down the lights and turning up the music.

Madhouse has developed a near-cult following and passionate support after launching the original Redroom Dance Cardio class in 2021. Redroom is an R-rated, extra-saucy version of her HIIT workout class, featuring explicit music, booty shaking, floor work, and unapologetic body love. Kingston wanted to provide women, including herself, a safe and judgment-free way to tap into their sensual feminine energy while getting a great workout. While the content of the class may be shocking to some at first, it always ignites a well of self-love, self-acceptance, and empowerment that goes untapped in many women.

The weirdest thing about Kingston owning a dance studio? She’s not actually a trained dancer. She doesn’t have the decades of dance experience that usually adorn studio owners’ resumes. For her, that’s a clear advantage. “I think one of the reasons Madhouse has resonated so much with the community is because it’s specifically designed for people who don’t consider themselves dancers – people who love to dance but probably don’t go to studios that focus on seriously trained dancers. I know what it feels like to be intimidated, nervous, or left behind in a studio. I know that 4 years ago, all I cared about was a fun dance workout, not technique or performance.”

That’s what makes her idea of ​​a dance studio so appealing, attracting people with little or no dance experience. She continues, “I’m very conscious of what my target audience is looking for because I can relate to them so strongly. I do everything I can to give them a fun and welcoming experience.”

If you want to experience the Madhouse movement for yourself, you can book a class at one of two locations in San Diego: Morena Blvd. or Encinitas. And don’t worry! If you’re not in San Diego but want to take a class, there’s an online course platform where new episodes are added weekly.

Olivia Kingston
Madhouse Dance LLC
+1 858-208-9028
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