Simon Cowell wears a pair, Mick Jagger rocks them and Tom Cruise is probably a long-time fan too.

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Thanks to the trend of heel lifts, or shoes with raised heels, Australian men now have the opportunity to grow taller.

The model helps the wearer to grow five to ten centimeters taller. Bigger shoes The brand is the brainchild of Melbourne founder Jennen Ngiau-Keng.

The professional violinist founded the brand after noticing the size difference between men and women in high heels during his performances on stage.

“I want to give men the opportunity to feel more confident when purchasing a pair of quality, fashionable shoes that don’t cost the earth and offer an added bonus,” Jennen said.

The company boasts of having already helped 30,000 men feel bigger – and we suspect it’s only a matter of time before even more men start lifting weights.

“My confidence has skyrocketed and my friends notice the difference in me,” said one of the customers, Walter Coruzzi, about his shoes.

“Thank you to the designers for the high quality leather shoes with the height I wanted.”

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