IVE’s Jang Wonyoung tops the brand reputation rankings of girl group members in August; aespa’s Karina follows behind
IVE member Jang Wonyoung tops the brand reputation rankings of girl group members this month, while Aespa leader Karina, Cigantaure’s Jeewon, IVE’s An Yujin, and Winter occupy the top five spots. Among the top 30 lists, idols such as SNSD’s Taeyeon, Apink’s Jeong Eun Ji, KISS OF LIFE’s Natty, and others have taken impressive spots.
On August 18, the Korean Business Research Institute announced the girl group members’ brand reputation rankings for August. It was determined through a thorough analysis of the media coverage, communication, consumer participation, and awareness indexes of a total of 675 girl group members, using data collected between July 18 and August 18.
According to the analysis, Jang Wonyoung of IVE tops the rankings with an overall brand reputation index of 5,671,379. Their positivity-negativity analysis showed a positive response score of 91.07 percent.
The highest-ranking phrases that contributed to their keyword analysis are Wonyoung-esque accident, Lucky Vicky, and Wonyoung turn. Their highest-ranking related terms are grow, optimistic, and lovely.
Second place goes to Karina of aespa, who topped the rankings for brand awareness of girl group members last month. Her index score for August is 5,473,424. Third place goes to Jeewon of cignature, with her index score increasing by 25.28 from last month, bringing the total to 3,730,451.
IVE director An Yujin has secured fourth place with a brand reputation index of 3,714,334, an increase of about 12.32 percent since July. Winter of aespa has taken fifth place in the top five. Her current brand reputation index is 3,655,531, a 41.94 percent increase in her score since last month.
The top 30 idols in the girl group members’ brand reputation rankings in August are:
- Jang Won Young from IVE
- Karina from aespa
- Jeewon from cignature
- To Yu Jin from IVE
- aespa’s Winter
- Taeyeon from Girls’ Generation
- Jeong Eun Ji from Apink
- Natty from KISS OF LIFE
- Jennie from BLACKPINK
- Red Velvet’s Seulgi
- Nayeon from TWICE
- Kim Chaewon from LE SSERAFIM
- The joy of Red Velvet
- Jeongyeon from TWICE
- Lisa from BLACKPINK
- Giselle by aespa
- Sakura by LE SSERAFIM
- Ningning by aespa
- Hanni from NewJeans
- Irene from Red Velvet
- Jisoo from BLACKPINK
- Sana from TWICE
- Jihyo from TWICE
- Rei from IVE
- Wendy from Red Velvet
- Mina from TWICE
- Yeri from Red Velvet
- Kazuha from LE SSERAFIM
- Belle by KISS OF LIFE
- OH MY GIRL, YooA
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