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The dance floor of the future is in Turin

The dance floor of the future is in Turin

Italy’s biggest techno festival ended its 11th edition with a record 115,000 visitors and has announced the dates for the next event: July 4, 5 and 6, 2025

Jeff Mills, Maceo Plex, Honey Dijon And The Holy Madonna featured on a poster with more than 100 artists, including The Blaze DJ, Carl Cox, Four Tet, Nina Kraviz And The Martinez brothers

He Future Festivalsponsored by the historic Italian sportswear brand, also offers a parallel program of contemporary art and a world-class Art&Techno experience.

He Kappa Future Festival Turin, one of the most impressive electronic music festivals in Europe, has finished its eleventh edition, breaking its own attendance records. The success was celebrated with 115,000 people who came to one of the three days of this gigantic Italian event dedicated to techno music, with links to art and fashion. Aware of having established itself as a standout event in the European festival calendar, the organization has announced the dates of its next edition, which will take place on July 4, 5 and 6, 2025. A new event to dance the future with all its consequences.

Everything that Kappa proposes is great. This last edition allowed us to dance to the rhythm of more than 120 artists spread over 5 monumental stages in Parco Dora, a former industrial and factory site that has been transformed for several decades into a green area for cultural and sporting events, giving FuturFestival that post-industrial touch that goes so well with electronic and raver sounds. The link with the sports brand that gives it its name is very close, as it provides the concept and logo and it is the only music festival to integrate a fashion brand into its name, giving it its reputation and brand image. Not for nothing is Kappa a Piedmontese brand founded in 1916, a reference in urban and popular culture, which takes advantage of each edition of FuturFestival to design an exclusive line for the event.

On an artistic and purely musical level, this eleventh edition will feature artists such as Jeff Mills, Carl Cox, Bonobo, Four Tet, Nina Kraviz, The Blaze DJ, Whomadewho in hybrid format or The Holy Madonnaamong many others. The list of sound proposals is absolutely endless and includes the vast majority of the rhythms and styles that define current techno, from Ibiza to Detroit, passing through the clubs of Berlin or London. The success with the audience is simply impressive. The image of stages such as Futur or Voyager is that of a flood of people dancing and having fun, with little clothing due to the high temperatures typical of this time of year, where a rain on the last day served as a refreshment.

As is the case with many European festivals, Kappa’s opening hours are from 12 noon to midnight. Afterwards, there are a series of after-parties in various clubs in the city of Turin, such as the Centralino or the Audiodrome, where you can continue the party until the early hours.

Nina Kraviz

“Art&Techno”: Dance, Futurism and Contemporary Art

Another aspect that sets the Kappa FuturFestival apart from other electronic music festivals is its connection to Turin art. This starts with the title, as “Futur” is a reference to Futurism, the early 20th century art movement that began in nearby Milan. The festival site features art installations such as Marinella Senatore’s “Dance First, Think Later,” the presentation of Oliviero Toscani’s photographic work documenting the festival’s fauna, and a self-produced exhibition “Infinito, Italia atemporal” by Jacopo Di Cera.

But this intense relationship between festival and art does not end here. Those with a lot of money can opt for the “Art&Techno” program: one of the most prestigious electronic music experiences. The price includes all the luxury services you can imagine at a music festival: accommodation in a five-star hotel, transport on request, exclusive access to VIP areas and backstage areas with food and drinks throughout the festival. One of the aspects that arouses the greatest interest, however, especially among those who are getting older and crossing the threshold of venerability, is the program of visits and encounters with the artistic fabric of Turin: guided tours of the city to discover its satanic past, spaces dedicated to contemporary art such as the Galleria Mazzoleni, one of the most important sites on the European scene, the old Fiat factory converted into an exhibition space, and artists’ studios and private collections so that the most prestigious participants can dance consciously, embraced by the furious rhythms of the industrial atmosphere.

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